Kre8tif – The last event I went for the year 2009

Back dated to 7-9 December 2009. MSC Malaysia kre8tif is the last event I attended in year 2009. Kre8tif Digital Conference, in the mission to showcase the best work from the Malaysian creative industry, and to invite many international industry experts to share their experiences, knowledge and ideas, for instance, Mr John Stevenson’s, the Director of KungFu Panda, gave a very insightful knowledge and experiences on the making of KungFu Panda. “Story is King”, the phrase denotes that the fundamental of a successful interesting animation lies within the story. 

There is a clear cut motive that I intended for the event. My ultimate mission is to get at least 1 broadcasters contact or any potential investors so that we could sell our idea. I am not a natural born salesman, and i felt like Tom Cruise in “Mission Impossible”. of course the secondary missions will be understanding the industry’s future trends, competitors, technical knowledge and other information, etc.

However, while I was wandering around the event. Talking around, bullshitting around, throwing name cards (the ninja way). I had a very weird feelings walking up to competitors (specially the local’s one). for example, if i walk up to them, showing my name card, ask them how are they doing lately, seeking advice in the industry. Will they tell me the truth? So i tried on with one of the company, and I regret immediately, and I felt that I will never get the right answers. To me, I believed being sincere and truthful to the person i met is a kind of respect, however by showing my name card to the competitors, the information i get from them will be vastly filtered, so what’s the point of being sincere? Maybe I am too ingenuous to think that there is a day that we might had a chance to cooperate on a certain project. On the other hand, one of the most funny thing that I found out is, that some of the local companies, they complete their products first before selling it. Some gotten grant to developed a series of animations from MOSTI. but when I ask if they have secured any sales contract from the broadcasters, surprisingly the answer is ‘No’, and they told me the industry works that way. ???????!!!! WTF, I don’t believe!!! What if happens when the final product completed, and broadcasters do not like it? Anyway, they had the capital and resources. So is not up to me to judge. But I think I will do it in a different way.

Back to the mission. There is a session given by for broadcasters representative regarding on the industry. I feel lucky that the 3 largest local broadcasters has 2 turn up for the session, Mr. Zainir Aminullah executive director from Astro, Malaysia, Syafiq Al Fonse from RTM Malaysia, and lastly Tim Brooke-Hunt, Executive Head of Children’s Content for Australia’s ABC Television. I paid full attention to their talks, however, my mind keeps bothering me to “take their name cards”, “take it or you live hungry and miserable”~!!!! Right after the sessions ends. Oh gosh, people is like swarm of bees. I was just pancaked and squeezed out from the scene in seconds. I didn’t know they are even more hungrier people than me. However, I did manage to get their names cards, and we are in the process of setting appointments with Astro and RTM. Phewww~~~ Mission Accomplished.

Final conclusion, the event is a fun and awesome experience I never had before. I learnt a lot from the gurus, the competitors and the industry players.

For more information and the summary of the speakers presentation. follow this link: AnimationXpress

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    Life is interesting, its all about experimenting, trial and errors and self improvments. This blog is all about my personal experience. I am full with ideas, and i will achieve every one of them step by step.

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